Benefits of exhibiting

InterStroyExpo is a key industry exhibition in B2B format in the North-West of Russia, held with the support and participation of Government of St. Petersburg and Leningrad Region, industry associations, experts and industry leaders.

Due to the high status of the event, leading manufacturers and suppliers of construction materials and equipment participate in the exhibition, and most of the visitors are persons making purchasing decisions in their company.

Participation at the InterStroyExpo exhibition is an opportunity to establish business contacts with potential customers, present new products and receive feedback.
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4698 visitors
4698 visitors
visited InterStroyExpo
and Design&Decor exhibitions in 2023
80+ exhibitors
80+ exhibitors
take part
at the exhibition
82% of visitors
82% of visitors
make a purchase decision
or influence it
44% of visitors
44% of visitors
are business owners
and top managers
Plan your participation in the exhibition in advance
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✓ choose a favorable location of the stand at the 2024 exhibition

✓ create an individual payment schedule

✓ promote your products within the framework of the exhibition advertising campaign from the moment of booking the stand (in electronic mailings, social networks, announcements and articles in industry publications)

To select the location and calculate the cost of participation, fill in the booking form.
Participants about the exhibition:
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InterStroyExpo: it was powerful! Three days of new information, interesting contacts, communication – our impressions of participation, as always, are the most positive! The exhibition brought together the brightest representatives of the industry in one place.

We would like to express our gratitude to the InterStroyExpo organisers for the opportunity to participate, to the guests of the exhibition for their keen interest in our stand, to colleagues for worthy performances within the framework of the business program.

TECHNOSTYLE Group team
Participants reviews 2023
The exhibition was visited by 4698 specialists!
The number of visitors has increased by 15%!
The exhibition was visited by 4698 specialists!<br>The number of visitors has increased by 15%!
These were top managers and leading specialists of companies from 57 regions of Russia (over 90 cities), including the largest agglomerations: St. Petersburg, Moscow, Novosibirsk, Kazan, Yekaterinburg, Chelyabinsk, Omsk, Samara, Rostov-on-Don, Vladivostok, Kaliningrad, Krasnodar, Ufa, Izhevsk, Tyumen, Stavropol and many others.
VISITORS PROFILE
Products of interest to exhibition visitors
*Multiple choice used in the survey forms.
1497
Building materials
1152
Interior finishing materials
846
Paints & Coatings
752
Facades & Roofing
583
Flooring
702
Building equipment and tools
652
Heating & Water supply
595
Ventilation & Air conditioning
506
Doors & Locks
549
Lighting & Electrical products
498
Windows, profile, accessories
387
Elevators
530
Metal structures
467
Construction equipment
468
Landscaping
369
Equipment and raw materials for the building materials production
Breakdown of exhibition visitors by type of activity
22%
Construction

16%
Wholesale trade

13%
Design of engineering networks and communications

10%
Architectural and construction design

6%
Renovation and interior finishing

5%
Management and maintenance of real estate

5%
Retail trade

4%
Interior design and decor

15%
Other (companies of other type of activity)
разделитель
Visitor geography
88%
St. Petersburg, Leningrad region
4%
Moscow, Moscow region
8%
Other regions of Russia
Breakdown of exhibition visitors by level of responsibility
28%
Director
11%
Deputy Director
24%
Department/Division Head
29%
Executive
8%
Individual Entrepreneur
by participating at the exhibition you get unique opportunities:
1. HOLD YOUR PRIVATE MEETINGS

Exhibition attract your potential customers – totally about 4 600 InterStroyExpo visitors. Hold direct negotiations with people who are difficult to target on the Internet. A face-to-face meeting increases the probability of a deal by 70%.

2. GET QUICK FEEDBACK

Identify the needs of your target audience and assess the demand for your product. Get quick feedback and process objections on site.

3. MEET YOUR REGULAR CUSTOMERS

If you are not at the exhibition, other companies can intercept your regular customers. Your customers, partners visit the largest industry exhibition in the region to find suppliers or a new product, but will they be able to see YOUR company or YOUR product?

4. SHOW YOUR CAPABILITIES

By demonstrating the technological features of your product you will speed up the decision to purchase it. Show how your product works, so that returning from the exhibition a foreman, a production engineer or a designer can offer your product he has already appreciated.
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5. COMPARE YOUR PRODUCT WITH COMPETITORS

Evaluate the competitiveness of your products, compare it with proposals of competitors - over 80 companies exhibit at the show. Use this information to build your sales strategy on 2023.

6. EVALUATE THE NORTHWESTERN RUSSIAN MARKET

Evaluate the possibilities of the Northwestern Russian market of construction and finishing materials, engineering equipment and the purchasing power of the regional audience. Expand your sales geography or introduce a new product to the regional market.

7. ESTABLISH CONTACTS WITH AUTHORITIES AND MEDIA

In addition to representatives of commercial organisations – construction, trade, architectural and design companies – the exhibition is attended by business and industry media as well as representatives of government agencies, with whom it is difficult to establish contact outside the exhibition. Take advantage of this opportunity at InterStroyExpo.
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Participate at the exhibition

Use the 3 days of the InterStroyExpo exhibition to find new partners among the visitors: representatives of construction, design and trading companies, architectural bureaus, real estate developers, management companies, design studios and increase your brand awareness in the construction and engineering market of the Northwestern Federal District!

To book an exhibition space, fill out the form.

Our manager will contact you and clarify all the details of the order.
Book your stand
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