Benefits of exhibiting

6200+ visitors
6200+ visitors
attend the exhibition
during 3 days
70% of visitors
70% of visitors
take or influence
purchasing decisions
40+ business programme events
40+ business programme events
are held
at the exhibition
InterStroyExpo - event of the year in the market of building and finishing materials of the Northwest Russia. Exhibitors have an opportunity to offer their products to a large number of business visitors interested in purchasing building and finishing materials.
InterStroyExpo is was held alongside with the main interior event Design&Decor St. Petersburg and the only in the Northwest Russia exhibition of heating, water supply, ventilation and climate systems Engineerica (earlier Aquatherm St. Petersburg exhibition).

1. HOLD YOUR PRIVATE MEETINGS

Exhibitions attract your potential customers – totally about 6 200 InterStroyExpo visitors. Hold direct negotiations with people who are difficult to target on the Internet. A face-to-face meeting increases the probability of a deal by 70%.

2. GET QUICK FEEDBACK

Identify the needs of your target audience and assess the demand for your product. Get quick feedback and process objections on site.

3. MEET YOUR REGULAR CUSTOMERS

If you are not at the exhibition, other companies can intercept your regular customers. Your customers, partners visit the largest industry exhibition in the region to find suppliers or a new product, but will they be able to see your company or your product?

4. SHOW YOUR CAPABILITIES

By demonstrating the technological features of your product you will speed up the decision to purchase it. Show how your product works, so that returning from the exhibition a foreman, a production engineer or a designer can offer your product he has already appreciated.
5. COMPARE YOUR PRODUCT WITH COMPETITORS

Evaluate the competitiveness of your products, compare it with proposals of competitors - over 100 companies exhibit at the show. Use this information to build your sales strategy on 2021.

6. EVALUATE THE NORTHWESTERN RUSSIAN MARKET

Evaluate the possibilities of the Northwestern Russian market of construction and finishing materials and the purchasing power of the regional audience. Expand your sales geography or introduce a new product to the regional market.

7. ESTABLISH CONTACTS WITH AUTHORITIES AND MEDIA

In addition to representatives of commercial organisations – construction, trade, architectural and design companies – the exhibition is attended by business and industry media as well as representatives of government agencies, with whom it is difficult to establish contact outside the exhibition. Take advantage of this opportunity at InterStroyExpo.
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Products of interest to exhibition visitors
*Multiple choice used in the survey forms.
4054
Building materials
3052
Interior finishing materials
1872
Facades & Roofing
1861
Flooring
1464
Windows, profile, accessories
1960
Building equipment and tools
1538
Doors & Locks
1565
Lighting & Electrical products
2787
Heating and Water Supply Equipment
4850
Interior & Decor
3878
Country Housing
Breakdown of exhibition visitors by type of activity
1380
Wholesale and retail trade

1031
Construction

382
Renovation and interior finishing

1937
Interior design and decor

239
Engineering systems design

420
Architectural design

153
Management and maintenance of real estate

611
Other

76
Mass media

Breakdown of exhibition visitors by level of responsibility
30%
Director
14%
Deputy Director
1037
Department/Division Head
1691
Executive
901
Individual Entrepreneur
Visitor geography
79%
Krasnodar region

16%
Other regions of the South of Russia

5%
Other regions of Russia
Become an exhibitor
Please fill in the application form to book a stand at the exhibition and we will contact you for details.
Book your stand
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